Global Sport Business Journal
Most Popular Papers *
Professional Sport Venue Threats, Security Measures, and Technological Solutions
Brandon Allen, Laurajean Holmgren, and Stacey A. Hall
The Impact of a Democratic Leadership Style on Employee Satisfaction, Customer Satisfaction, and Customer Loyalty at a Midsized Nonprofit Sport and Recreation Center
John Vincent and Michael Baptiste
Artificial Intelligence, Age, and Dynamic Ticket Pricing: A Mixed-Methods Study in Professional Sports
Joshua Greer and Nicholas Zoroya
The Worldwide Diffusion of Football: Temporal and Spatial Perspectives
John S. Hill, John Vincent, and Matthew Curtner-Smith
What customers want: Defining engagement on social media in sport
Rebecca M. Achen, Katie Lebel, and Galen Clavio
2025 GSBA Conference Abstracts
Robert McDermand
A Method of Measuring the Value of Minor League Sports to a Community: An Illustration of the Application of Economic Impact Ananlyses
Dennis H. Tootelian and Audrey G. Mikhailitchenko
Corporate Social Marketing: An Analysis of Consumer Response to Nike’s Campaign Featuring Colin Kaepernick
Sarah M. Brown, Natasha T. Brison, and Gregg Bennett
Making Old Cool: An Examination of Retro Branding in Sport
Olzhas Taniyev and Brian S. Gordon
* Based on the average number of full-text downloads per day since the paper was posted.
» Updated as of 06/16/26.