Firm size and competitive advantage in the U.S. upholstered, wood household furniture industry
This study is an empirical investigation of the relationships between firm size, competitive strategy, competitive forces and financial performance in the U.S. upholstered, wood household furniture industry. Based on an analysis of data collected in a national survey of manufacturers, it appears that only the intensity of rivalry among existing competitors had significant impacts on business level performance in this industry. Generally, smaller companies could implement similar competitive strategies to improve performance as did larger companies. In general, smaller companies were more innovative than larger companies in introducing new inventions and innovations. Outsourcing overseas was an important global competitive strategy for smaller companies. Firm size, however, had no significant impact on overall performance, strategic groups, or competitive forces in the industry.
Wan, Z. and Bullard, Steven H., "Firm size and competitive advantage in the U.S. upholstered, wood household furniture industry" (2008). Faculty Publications. 31.