Start Date

4-2020 12:00 AM

Description

Mickey’s Mustard has the potential to grow sales in both main regions of Texas and its place of origin, Ohio, by increasing awareness through different channels that include social media, word of mouth, and in store adverting, and seasonal events where mustard is highly present.

Comments

Faculty Sponsor: Marlene Kahla (Department of Management and Marketing)

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Apr 1st, 12:00 AM

Mickey’s Mustard Awareness Campaign

Mickey’s Mustard has the potential to grow sales in both main regions of Texas and its place of origin, Ohio, by increasing awareness through different channels that include social media, word of mouth, and in store adverting, and seasonal events where mustard is highly present.