Document Type


Publication Date


Publication Title

Journal of Executive Education


Currently there are over 200 EMBA programs worldwide. These programs have grown in popularity and have increased by over a third in the last three years. Overall, schools are aggressively marketing their EMBA programs, and, as a consequence, prospective EMBA participants have numerous options for EMBA program enrollment. To successfully compete in the current environment, EMBA programs must understand and market to the expectations of prospective EMBAs. This paper explores the suitability of using the Teaching Goals Inventory (TGI) developed by Angelo and Cross (1993) as an instrument to analyze the expectations of EMBA candidates in the United States and describes the results of a survey of 262 EMBA participants using the TGI.


DigitalCommons@Kennesaw State University © 2020

Capozzoli, Ernest A. and Gundersen, David (2013) "Expectations of Executive MBAs," Journal of Executive Education: Vol. 4: Iss. 1, Article 4.



Tell us how this article helped you.