Global Sport Business Journal

Abstract
This case study uses a fictional professional athlete to examine the financial challenges that many professional athletes encounter. The fictional athlete, at the center of this case, was enjoying a successful career in the National Football League while making millions of dollars. After only four years of signing a contract with a pro football team, his career ended abruptly with a severe injury. To make matters worse, the athlete, who had handled his new-found riches in an extremely irresponsible way, went from being a star with wealthy potential to being jobless and penniless. Students should gain insight on the importance of financial responsibility, especially with professional athletes, as their career longevity is so uncertain. By researching, the students will find this is far too common among professional athletes. They will also be able to analyze the data provided to determine the financial mistakes this athlete made.
Recommended Citation
Allen, Grace; Payne, Patrick; and Grube, AJ
(2019)
"Not for Long: A Case Study of a Professional Athlete Who Fell from Riches to Rags,"
Global Sport Business Journal: Vol. 7:
Iss.
1, Article 5.
Available at:
https://scholarworks.sfasu.edu/gsbj/vol7/iss1/5
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